The Theory of Behavior Change (Logic Model): LBNC operates on a simple premise: When individuals are exposed to compelling, truthful health knowledge—audacious truths—and supported by real-time AI assistance and human encouragement—they’re far more likely to engage, apply, and sustain changes that lead to better health, all supported by their health coach or accountability partner.
User Journey Mapping: Participants in the LBNC program follow a clearly defined journey:
- Receive curated, weekly media elements across six core categories
2. Identify and log new health knowledge and possible actions
3. Engage in weekly coach or peer discussions
4. Adopt behavior changes aligned with outcomes they value
5. Track and celebrate progress using a structured 5A framework (Awareness to Assimilation).
The Strategic Architecture (Service Blueprint): The LBNC system is modular and scalable by design. It combines media curation, AI coaching, social accountability, and health tracking into a unified platform aimed at avoiding, slowing then reversing chronic disease trends all supported by their health coach or accountability partner.